Band Clothing

When shooting our music video it was extremely important that we had artist clothing, that was suitable to represent the band and genre of music that we have used. The main focus was to represent a modern but indie group. To do this we had to look at other examples that were similar to 'The Naked and Famous'. Therefore the obvious first choice was the band themselves and in the picture above there is a example of their style in fashion. Although simple it has a smart but quirky feel the denim  jacket worn by David Beadle was an idea that when then used in our performance. The denim jacket bought from All Saints was worn by myself playing the Keyboard player. The main theme was smart casual throughout which lead to the band wearing jeans or denim shorts however it was important not to present a bland outlook which meant that I wore red chinos from Ted Baker in order to offer some variety in the bands attire. My checked Fred Perry shirt is a style and brand that is often seen in young male bands such as Oasis and The Kaiser Chiefs. 

A mix of colour was also important and although 'The Naked and famous' often wear dark and plain colours we decided that to portray a different vibe we should add in some colour. Therefore we decided that as the main two members of the group Becky (the lead singer) and Luke (the lead guitarist) should wear and outfit that will have more of a visual impact on the audience. For the lead singer we considered a wide variety of options however settled upon a country rock theme in order to mix the look up between the band members. A good example of the look is Taylor Swift who you can see to the side wearing a red checked shirt. We decided to use this idea and added a pair of denim shorts and leather boots to complete the 'cowgirl' look. As the other main focus of the group Luke was required to have some sort of a connection with Becky which lead to him also wearing a coloured checked shirt. Luke's rather simple but classic looked was based around Noel Gallagher, who you can see the the right. He is an artist liked by many in our group and as a icon to indie bands seemed the ideal person to base the guitarist look around. Also his style can fit into almost and scenario or genre of music.

The Drummer of our band Max who was a very talented drum player which helped him fit into the role was dressed simply as it is not often that you see the drummer of the band wearing something that makes him stand out from the other members. Although most often the drummer will just wear a plain t-shirt we agreed that in order to fit in with the style of the band he should wear a shirt. Therefore we decided on the plain light blue Ralph Lauren shirt which is a classic and timeless look that has been around for years however it does not draw the eye away from the main focus of the band. It is similar to the shirt worn by Marcus Mumford from Mumford and Sons who sometimes players the drums for the band.

We also felt it important to insure that the look was complete including hairstyles therefore myself and Luke had smart comb over styles with Max sporting a more casual but still groomed quiff and Becky having her hair down to create a frame for her face, drawing focus from the viewer.